How Do I Start Investing with Robo-Advisors as a Beginner?
If you’ve ever wanted to invest but felt overwhelmed by complex terminology, high fees, or the pressure to pick the “right” stocks, you’re not alone. The good news? There’s a solution designed specifically for beginner investors: robo-advisors.
Robo-advisors make investing simple, accessible, and low-cost—even if you have no prior experience. In this blog post, we’ll break down what robo-advisors are, how they work, and how you can start investing with one today—even with just a few dollars.
What Is a Robo-Advisor?
A robo-advisor is an automated investment platform that uses algorithms to manage your investment portfolio. Instead of hiring a traditional financial advisor who might charge 1% of your assets or more, robo-advisors offer similar services at a fraction of the cost, often charging around 0.25% annually.
Most robo-advisors will:
- Assess your risk tolerance and financial goals
- Build a diversified portfolio of low-cost ETFs (exchange-traded funds)
- Automatically rebalance your portfolio as markets shift
- Offer tax-loss harvesting (on some platforms)
- Require low or no minimum investment
Popular robo-advisors include Betterment, Wealthfront, SoFi Invest, Fidelity Go, and Schwab Intelligent Portfolios.
Why Use a Robo-Advisor as a Beginner?
Here’s why robo-advisors are especially helpful for new investors:
✅ Simplicity
You don’t need to pick individual stocks, time the market, or study hours of financial theory. Robo-advisors handle the strategy and execution for you.
✅ Low Cost
With fees as low as 0.25% (or even free in some cases), robo-advisors are far more affordable than traditional advisors.
✅ Diversification
They automatically spread your money across multiple asset classes (like U.S. stocks, international stocks, and bonds) to reduce risk.
✅ Hands-Off Investing
Once you set your preferences, the robo-advisor takes over. It’s ideal if you want to “set it and forget it.”
✅ Accessibility
Many platforms let you start investing with as little as $5–$100, removing a major barrier for beginners.
Step-by-Step Guide to Getting Started
Step 1: Understand Your Financial Goals
Before opening an account, get clear on why you want to invest.
- Are you saving for retirement, a house, or just building wealth?
- Do you want access to your money in the short term, or can you leave it invested for years?
- How much risk are you comfortable with?
Your goals will help the robo-advisor choose the right investment strategy.
💡 Tip: If you’re just starting out, long-term goals like retirement are perfect for robo-advisors.
Step 2: Choose the Right Robo-Advisor for You
There are many robo-advisors available, but each one has slightly different features. Here’s a quick comparison of popular platforms:
Robo-Advisor | Fees | Minimum Investment | Notable Features |
Betterment | 0.25% | $0 | Goal-based planning, tax-loss harvesting |
Wealthfront | 0.25% | $500 | Great user interface, tax-loss harvesting |
SoFi Invest | $0 | $1 | Free management, career coaching |
Fidelity Go | $0–0.35% | $10–$25 | Backed by Fidelity, no advisory fees under $25K |
Schwab Intelligent Portfolios | $0 | $5,000 | No fees, but higher cash allocations |
What to Consider:
- Fees: Lower is better, especially for small balances.
- Account minimums: Can you afford the required minimum?
- Features: Do you want tax-loss harvesting, ESG investing, or access to human advisors?
Step 3: Open an Account
Opening a robo-advisor account is similar to opening a bank or brokerage account. You’ll typically need to provide:
- Name, address, and Social Security number
- Employment status
- Annual income and net worth
- Investment goals and time horizon
- Risk tolerance (low, medium, high)
Based on your answers, the platform will recommend a custom portfolio made up of ETFs (like total market funds, bond funds, and international equities).
Step 4: Fund Your Account
Once your account is set up, you’ll connect your bank account to transfer funds. You can:
- Make a one-time deposit
- Set up recurring contributions (recommended)
Even small, consistent contributions—like $20 per week—can grow significantly over time through compound interest.
📈 Example: Investing $100/month for 10 years at a 7% return grows to $17,308.
Step 5: Let the Robo-Advisor Do the Work
Once you’re invested, the platform handles the rest:
- Rebalancing: If your portfolio drifts from its target allocation (say, stocks rise and outweigh bonds), the robo-advisor automatically adjusts it back.
- Dividend reinvestment: Dividends from ETFs are reinvested to buy more shares.
- Tax efficiency: Some platforms sell losing investments to offset gains (called tax-loss harvesting).
You can log in anytime to track performance, update your goals, or make changes—but you don’t need to “manage” anything actively.
Pros and Cons of Robo-Advisors
✅ Pros:
- Low fees and minimums
- Passive, hands-off investing
- Diversified portfolios
- Goal-based investing (retirement, buying a house, etc.)
- No need for stock-picking knowledge
⚠️ Cons:
- Less customization than DIY investing
- May not offer access to individual stocks or niche funds
- Limited control for advanced strategies
- No “real” human interaction unless you pay more
That said, for beginners, these limitations are often advantages. Keeping things simple reduces emotional decision-making and costly mistakes.
How Much Money Do You Need to Start?
Many robo-advisors let you start with as little as $1 (e.g., SoFi Invest). Others may require $500 to $5,000.
Here’s the good news: You don’t need a large sum to start building wealth. What matters more than the starting amount is consistency.
🪙 Example:
Let’s say you invest $50/month for 20 years at a 7% average annual return:
- Total invested: $12,000
- Value after 20 years: $25,902
Double that to $100/month, and you’d have over $51,000.
Can You Use Robo-Advisors for Retirement?
Yes! Many robo-advisors support retirement accounts like:
- Traditional IRA
- Roth IRA
- SEP IRA
These accounts offer tax advantages, and the robo-advisor can help you choose the right one based on your situation. For example:
- A Roth IRA is ideal if you expect to be in a higher tax bracket later.
- A Traditional IRA gives you an upfront tax deduction now.
Tips for Success With Robo-Advisors
- Start Early
Time is your biggest ally in investing. The earlier you start, the more you benefit from compound growth.
- Invest Regularly
Set up automatic deposits, even if it’s just $10/week. Consistency builds wealth over time.
- Don’t Panic During Market Drops
Robo-advisors are designed for long-term investing. Avoid reacting emotionally to short-term fluctuations.
- Avoid Withdrawing Early
Investing works best when you leave your money alone to grow. Avoid dipping into your investments unless absolutely necessary.
- Revisit Goals Annually
Life changes—so might your financial goals. Check in once a year to ensure your portfolio still fits your needs.
Final Thoughts: Is a Robo-Advisor Right for You?
If you’re a beginner who wants to invest but feels intimidated by the process, robo-advisors are one of the best ways to start. They offer a powerful combination of:
- Ease of use
- Low costs
- Automated diversification
- Hands-off management
Whether you’re saving for retirement, a down payment, or just building long-term wealth, robo-advisors take the guesswork out of investing.
You don’t need thousands of dollars or a finance degree to invest—you just need to start.
Ready to Begin?
Here’s your 3-step action plan:
- Pick a robo-advisor that fits your budget and goals
- Open an account and answer the setup questions
- Start investing, even if it’s just $10
Your future self will thank you.